It’s no secret that the Gronks loves Zubaz, and Zubaz loves the Gronks.
Thanks to a chance meeting between Rob’s big brother Gordie Gronkowski Jr. with one of the partners of Zubaz on a plane many years ago, the party clothes of the ’90s became part a of the Gronknation uniform – worn for everything from game time and the Gronk party cruise to golf games or weddings (we’re not kidding).
After proudly being voted the “worst thing to happen in sports” in 1993 (along with Michael Jordan’s retirement), Zubaz grew into most hyped fashion line of the present day and opened their first and only retail store at Macerich’s Fashion Outlets of Niagara Falls, located near Mall Entrance One next to Cole Haan on Wednesday.
Yes, a whole store full of bright, neon zebra print pants and shirts as far as the eye can see. We’ve not been this excited since the SS Gronk hit the high seas last February.
Along with the obligatory Patriots gear, the Zubaz store is stocked with clothing for every NFL team, NBA, MLB and NCAA, plus camo gear and even jeans.
“Zubaz pants are a pretty common sight to see throughout Buffalo – especially on game day! We’re very excited to host Zubaz as our newest retailer and offer their apparel at outlet prices to Zubaz fans,” John Doran, Senior Manager of Macerich’s Fashion Outlets of Niagara Falls, said.
It’s obvious to see why the Gronks love Zubaz, dubbed “the most comfortable clothes on the planet” – they’re perfect for hitting the gym or hitting the club.
“They make you feel like a kid again! Get yourself a pair and you will be in a joyful happy place,” Gordie Jr. promised.
Zubaz CEO Dan Stock told Gronknation that the relationship with the Gronkowskis was organic.
“Zubaz are party pants, they are fun pants — and for what the Gronks personify, it is perfect for them,” he said. “We originally grew the company by having partners who were pro athletes and wrestlers and this is like a second generation of that.”
You can also score some sweet Gronk Fitness shirts at the Zubaz store, check them out here at GronkFitnessProducts.com before you go shopping.
WWE Superstar Mojo Rawley has even designed his wrestling wardrobe around Zubaz – with plenty of neon, “Stay Hyped” decals, and “Bro Me” shirts.
“For Mojo and Rob, their notoriety and celebrity status allows them to wear Zubaz anywhere,” Stock said. “It has been the greatest thing for us, especially now Mojo is wearing them in the ring on WWE SmackDown.”
See how much fun you can have in Zubaz …